Goal
Local enquiries
More enquiries from people searching for your service in a city.
- Find what people in the city search for and ask AI about your service
- See which competitors appear, and what their pages answer that yours don’t
- Fix your location and service pages
- Answer the questions people ask before they enquire
- Keep your listings and facts consistent
- Measure enquiries and adjust
Goal
Answer the doubts
Remove the doubts that stop customers choosing you.
- Collect what AI answers and reviews say about you
- Find wrong, missing or out-of-date facts
- Write pages that answer each doubt directly
- Publish once you approve
- Check the answers again and adjust
Goal
Fix the site
Make sure search engines and AI assistants can read and trust your site.
- Audit the site for problems that block search and AI
- Rank the fixes by impact
- Fix them, or send them to your team with clear notes
- Check again after each release
Goal
Win the comparison
Show up when customers compare you with competitors.
- Find the comparison questions customers ask
- See who gets recommended and why
- Write honest comparison pages for the ones that matter
- Measure who gets recommended now
GoalPaid add-on
Test the message
Find the message that gets people to enquire, then use it everywhere.
- Run small ad tests on three to five messages
- Pick the winner by enquiries, not clicks
- Put the winning message on your website
- Move ad budget toward searches organic can’t win yet
Your brandWhich playbooks fit your brand?
We’ll look at your brand together and suggest the first two or three.
Book a demo